Jordi Cruijff to Assume Role as Ajax’s Technical Director in February 2026

Jordi Cruijff will officially begin his role as technical director of Ajax in February 2026. It is likely that the successor to Alex Kroes will need to engage in some difficult conversations during the initial months in Amsterdam.

Cruijff is not one to shy away from making tough decisions. “During his two years at Barcelona, Cruijff took responsibility for delivering challenging news to the club’s legends. Although Messi had left, several of his contemporaries remained,” reports Voetbal International. “With their impressive track records and long-standing loyalty to the club, they placed significant pressure on the budget and the playing style, despite having already passed their physical peak.”